branding

In today's dynamic B2B landscape, where competition is fierce and attention spans are fleeting, content marketing emerges as a beacon of hope for businesses striving to generate quality leads. At IGM Creative Group, we understand the challenges that businesses face when it comes to content creation and lead generation. In this blog article we will share some insights about content marketing and help you unlock its full potential for B2B lead generation.

As we enter 2024, the landscape is evolving unprecedentedly, presenting marketers with new challenges and exciting opportunities. In this blog post, we'll delve into five emerging digital marketing trends to reshape how businesses connect with their audiences.

As we enter 2024, the landscape is evolving unprecedentedly, presenting marketers with new challenges and exciting opportunities. In this blog post, we'll delve into five emerging digital marketing trends to reshape how businesses connect with their audiences.

Riverdale, NJ – November 10, 2022, Full-service advertising agency IGM Creative Group is proud to announce its sponsorship of the third annual World Music Benefit for UNICEF, hosted by Rajant Corporation, the pioneer of Kinetic Mesh® wireless networks. The charitable event was held at the City Winery Philadelphia on November 8, 2022.

Now is the perfect time to prepare your strategic marketing plan for the coming year.

All businesses, regardless of the industry they serve, need a solid marketing plan to achieve their marketing objectives.  Here are a few marketing strategies you can integrate into your next marketing plan to boost your brand and engage your audience.

Branding your business is very important. Your brand should reflect what your business stands for, what you want it to be, and everything your business embodies. Whether you are planning to open a new business or rebrand your current business you can follow these steps to brand your business effectively.

Lincoln Park, NJ, October 28, 2021 – IGM Creative Group announced its launch of the Drug, Chemical & Associated Technologies Association, Inc. (DCAT), redesigned digital magazine, DCAT Value Chain Insights.

Lincoln Park, NJ, September 28, 2021 – IGM Creative Group is excited to announce its launch of CoreMedia Systems' newly redesigned website.

CoreMedia Systems provides media management and response analytics software to advertising agencies and marketers that include a call to action in their advertising, and brand agencies that use response analytics to enable informed planning and buying decisions for TV, Radio and Print.

With a company mission of developing world-class response management and analysis software solutions, CoreMedia needed an exceptional website to match its innovative approach to building best-in-class solutions for the direct response media market. IGM Creative Group was the perfect partner having the creative savvy of a traditional ad agency, as well as a deep knowledge of intuitive website development.

New Jersey’s largest coalition of wineries, the Garden State Wine Growers Association, partners with IGM Creative Group to develop and release its new App for New Jersey wine enthusiasts.

Lincoln Park, NJ, September 1, 2021 – IGM Creative Group is excited to announce the release of the new app developed for the Garden State Wine Growers Association’s (GSWGA), Passport to New Jersey Wine Country.

Incepted in 2014, Passport to New Jersey Wine Country is an app developed for NJ wine enthusiasts to assist them in exploring the wonderful wineries of New Jersey, their festivals, and events. App users can effortlessly plan their wine country adventures, discover nearby wineries, get directions and enjoy a fun-filled day visiting with Garden State Wine Growers.

Lincoln Park, N.J., Nov. 17, 2020 - IGM Creative Group (IGM) is proud to announce that the agency has been recognized by the New Jersey Advertising Club (NJ Ad Club), for its design and development of the IDTExpress.com website. IGM was awarded 2nd place in the B2B Website category, for Digital Media. The NJ Ad Club’s Annual Awards program attracted over 400 entries in 127 categories from over 60 agencies, companies, and non-profits across the state.

The events of these past few months have greatly impacted consumer outlooks and performance. In turn many businesses have paused their marketing and advertising efforts due to lack of ROI. Though it may seem counterintuitive, now is the time to continue that investment in digital marketing and keep your consumers and prospective customers thinking about your products and services.

Personalized communications with your target-audience, allow you to deliver brand messages that engage and connect with your prospects and customers. Let us provide you with some fresh ideas on how to capture their attention and increase sales.