Influencer Mrketing

How are brands using ‘Influencer Marketing’ to communicate with an audience?

Social media is enabling audiences to communicate with each other as well as with experts and celebrities who endorse and promote products. More and more consumers are asking friends and acquaintances for product recommendations prior to any online research. This increasing popularity of sourcing information from other people versus company channels is changing traditional marketing communication methods.

Read More

0 Comments6 Minutes